According to an article at DigiTimes, Toshiba plans to launch HD DVD recorders in China in time for the Beijing 2008 Olympic Games. To
keep costs down, the company also plans to use Chinese manufacturers for OEM production.
Toshiba, in expectation of surging
demand for high-definition (HD) video due to the Beijing 2008 Olympic Games, will launch HD DVD recorders in China in 2008 in a bid to
promote the HD DVD standard over the Blu-ray Disc (BD) standard, according to industry sources in Taiwan.
TV broadcasters in
China project eight million LCD TVs will be sold in China in 2007 and the demand will rise to 10 million units in 2008, the sources
indicated. The growth in demand for LCD TVs reflects increasing demand for HD video, which is conducive to the sale of HD DVD and/or BD
players/recorders, the sources said.
Toshiba and the rest of the HD DVD Promotions Group is banking heavily on the Chinese
market. However, with the Beijing 2008 Olympic Games more than a year away, the format war could be over before Toshiba gets a chance to
launch their HD DVD recorders. If you'd like to read more, head on over to DigiTimes.
