Philips Lite-On Digital Solutions (PLDS) is setting their goals high
this year. According to DigiTimes, the joint venture between Philips and Lite-On aims to be among the world's top two ODD suppliers by
the end of 2007.
Philips Lite-On Digital Solutions (PLDS), a joint venture between Royal Philips Electronics and Lite-On IT
for the production and marketing of optical disc drives (ODDs), aims to be among the top two ODD suppliers in the world in terms of
shipment volume, according to general manager Charlie Tseng for the Optical Disc Drive Business Unit of PLDS.
Lite-On IT took over
BenQ's 49% stake in Philips BenQ Digital Storage, the predecessor of PLDS, for NT$260 million (US$7.8 million) at the end of 2006 to
complement its own resources, according to industry sources in Taiwan. Hitachi-LG Data Storage (HLDS) is currently the world's largest
supplier and OEM/ODM maker of ODDs, with its 2007 shipment volume estimated to be 80 million units, the sources said.
The
article also points out that PLDS has had some troubles integrating the engineering staff at Philips, BenQ and Lite-On IT. Now that
they've created a cohesive team, they're expecting the business to take off. If you'd like to read more, head on over to DigiTimes.