wd my book essential.pngWD®, the world's leader in external storage solutions, today introduced its new, smaller, sleeker My Book® Essential™ and My Book for Mac® desktop external hard drives equipped with the new WD SmartWare™ software and hardware-based encryption. The new appliances visually present consumers' data in a software control center, providing them peace of mind that their precious photos, videos and files are securely protected. Available now at select retailers and the WD online store (shopwd.com), the new My Book Essential and My Book for Mac drives are offered in capacities ranging from 500 GB to 2 TB.

According to research firm Parks Associates, the average U.S. broadband household currently has over 120 gigabytes (GB) of digital media and files, which is expected to grow to over 1 terabyte (TB) of data by 2013. The accelerating shift from physical media (such as photo negatives, CDs and DVDs) to digital media (such as digital photos, videos and downloads) means that consumers' real lives and digital lives are increasingly overlapping. And while 70 percent of consumers back up their content, the majority of these people are using manual, cumbersome methods such as copying and pasting to multiple CDs and DVDs, and less than 18 percent use software that automatically and continuously backs up their content. As a result, many consumers' digital lives are unprotected and at risk.

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Toshiba Storage Device Division (SDD), a division of Toshiba America Information Systems, Inc., the industry pioneer in small form factor hard disk drives (HDDs), today introduced a new line of 1.8-inch HDDs with up to 160GB of capacity in a single-platter, five-millimeter-high design targeted for next-generation portable media players, digital video cameras and other consumer electronics products.

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Toshiba's new MKxx34GAL family of 1.8-inch HDDs offers consumer electronics manufacturers a thin and light package with the industry's highest storage capacity, best power consumption efficiency, most durability and quietest seek operation of any HDD on the market.

Equipped with a PATA interface, 4,200 RPM rotational speed and acoustic-reduction features, Toshiba's MKxx34GAL HDD is ideal for audio and video playback applications that require high-capacity in a small footprint with quiet operation to maximize the entertainment experience of the host device. Leveraging Toshiba's long history of technology expertise in miniaturization and the 1.8-inch HDD form factor, the MKxx34GAL is the quietest hard drive produced because of its size and the advanced acoustic management techniques that Toshiba has incorporated into all of its recent mobile HDD platforms.

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Sharp today expands its suite of Blu-ray players with the introduction of the Full HD 1080p BD-HP52U AQUOS® Blu-ray Disc™ (BD) player. When paired with an AQUOS HDTV Liquid Crystal television, consumers can enjoy the latest Blu-ray Disc titles, as well as standard-definition DVDs, in the highest resolution possible. The BD-HP52U will also provide consumers access to premium streaming video content for a first-class home theater experience. The BD-HP52U also adds advanced audio decoding, additional playback options and Deep Color™ for the purest color available on video images, as well as an RS-232 port for management by external control systems.

The BD-HP52U supports BD-ROM Profile 2.0 for BD Live interactive features through an Ethernet jack-enabled Internet connection. Users can download and stream bonus content such as additional scenes, shorts, trailers and multi-player interactive games, providing the consumer full access to content otherwise unattainable.

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WD®, the world's leader in external storage solutions, today introduced its smaller, smarter and more secure My Passport™ Essential™ and My Passport for Mac® ultra-portable external hard drives featuring WD's new WD SmartWare™ software and equipped with hardware-based encryption. The new My Passport drives are more than 20 percent smaller than the previous generation My Passport.

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The new portable drives with WD SmartWare software visually present consumers' data in a control center, providing them peace of mind that their precious photos, videos and files are securely protected. Available now at select retailers and the WD online store (shopwd.com), the new My Passport Essential and My Passport for Mac drives are offered in capacities ranging from 320 GB to 1 TB and come in a range of colors including Pacific Blue, Real Red, Cool Silver and Midnight Black.

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The rapid advances in computer processing technology has seen CPU and memory speeds outstrip that of conventional mechanical hard disks. This is why it is increasingly being replaced by newer Solid State Disk (SSD) technology. To meet the overclocking needs of high-level enthusiasts, Team Group Inc. has once again leveraged its extensive technical expertise to launch the all-new Xtreem SSD series. First in the series are the Xtreem G1 and Xtreem R-type.

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In addition to being quiet, light, energy-saving and shock resistant, the Xtreem G1 and R-type pushes SSD read speeds to a breath-taking 260MB/sec and write speeds to a respectable 180Mb/sec. Compared to thick, heavy conventional 7200RPM HDDs with a read speed of just 80MB/sec and write speed of just 60MB/sec, Team's Xtreem SSD is a Ferrari that easily pushes the edges of the speed envelope.

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LG Electronics introduced a new Network Attached Storage option for consumers looking to protect their multimedia entertainment files, this week at Custom Electronic Design & Installation Association (CEDIA) EXPO 2009 (Booth #2623).

To help safeguard treasured family memories, photos and music, LG's Network Attached Storage (NAS) model N2R1 uses a proven system of multiple hard drives used for sharing and replicating data to prevent possible damage or loss. Called RAID (Redundant Array of Independent Discs), this system automatically backs up and restores files for added security in the event of a hardware failure.

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With up to two Tera-bytes (TB) of storage, the N2R1 provides a wealth of storage capabilities, allowing consumers to continue building their digital libraries of music, movies and other multimedia files. For an enhanced level of convenience, the N2R1 includes a DVD Re-Writer and Playback feature for additional back up or file sharing options.

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Pioneer Electronics (USA) Inc. announces its Elite® BDP-09FD flagship model has become the world’s first Blu-ray Disc® Player to achieve THX® certification and that its Elite® EX Series in-wall speakers have attained THX Select2™ certification. These products complement Pioneer’s current top-of-the-line Elite A/V Receivers that are the world’s first and only THX Ultra2™ Plus Certified receivers to feature Class D digital amplification. When used alone or as a system, Pioneer’s comprehensive line of THX Certified audio and video products deliver faithful reproduction of multi-channel entertainment that is unmatched by any manufacturer. Attendees can experience the dynamic capabilities of Pioneer’s home theater products in its sound demonstration room at booth #3009.

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“Pioneer recognizes THX as the industry benchmark for rigorous, unbiased testing and endorsement of high performance home theater products,” said Russ Johnston, executive vice president of home entertainment business solutions group at Pioneer Electronics (USA) Inc. “As true A/V specialists, our engineers have worked relentlessly to craft a full line of products that rival the movie theater experience, which not only meet Pioneer’s strict principles for faithful reproduction of content, but now feature THX certification.”

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Hitachi Global Storage Technologies (Hitachi GST) today rolled out the red carpet for the newest members of its celebrated CinemaStar™ family of 3.5-inch hard disk drives (HDD). Based on 500GB per platter technology, the new Hitachi CinemaStar product line-up consists of the 7200 RPM, 1TB CinemaStar 7K1000.C and its 1TB, CinemaStar 5K1000 CoolSpin™ companion.

Both product families are built to handle the most demanding high definition (HD) video streams and offer reliable performance, large capacity, quiet operation, advanced AV features, and low power and temperatures that help manufacturers meet design, price and performance objectives for their consumer electronics devices. Along with these benefits, these 1TB performers are able to store nearly 250 hours of MPEG-41 HD video and can handle multiple streams of video simultaneously, making the CinemaStar 7K1000.C and the CinemaStar 5K1000 the perfect drives for consumer electronics applications such as HD DVRs, DVD/HDD recorders, DVR-enabled TVs, media centers, and video surveillance systems.

Now with an expanded capacity range of 160GB to 1TB, the new CinemaStar 5K1000 family features innovative Hitachi CoolSpin Technology, which relies on motor speed optimization to provide a unique balance of performance, power utilization and acoustics. By tuning the motor to make the drive spin slower, thereby reducing harmonic resonance, the CinemaStar 5K1000 is nearly silent at 2.4 bels during operation, draws 3.3 watts or less idle power and generates less heat, which are all critical factors when designing environmentally friendly digital video solutions.

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Sonic Solutions®  today announced a new lineup for its professional Blu-ray Disc (BD) authoring, compression, and quality assurance products. Built on the same advanced technology that has made Sonic® BD production systems the choice of more authoring facilities than all other BD production platforms combined, the new BD product line features workgroup systems optimized for emerging segments of the BD production market, including professional videographers, video post-production houses, and high-end authoring facilities. These targeted configurations will make it easier for BD producers to purchase systems that are tailored to their specific needs, and will put Sonic's premium BD production capabilities within reach of new classes of users, including independent video professionals and AV departments in corporate, educational, and governmental sectors.

"Recent AACS licensing changes, rising consumer awareness and falling player prices, have unlocked BD production opportunities in markets beyond traditional Studio feature film content," said Rolf Hartley, senior vice president and general manager of Sonic's Premium Content Applications Group. "There is now an increasing realization that BD is a viable business opportunity for a far broader range of creative professionals and content owners. We are responding to this by adjusting the pricing of our professional product line to cost effectively equip new market entrants with the tools they need to take advantage of this exciting opportunity."

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LG Electronics today announced the addition of the high-definition streaming movie service from VUDU, Inc. to the LG Wireless Network Blu-ray Player (model BD390). With VUDU, consumers can instantly buy or rent from an extensive library of movies and TV titles, including an industry-leading catalog of more than 2,200 high-definition (HD) movies. The BD390 with VUDU will be demonstrated here this week at the Custom Electronic Design & Installation Association (CEDIA) EXPO 2009 (Booth #2623).

The addition of VUDU service to the BD390 adds yet another content provider alliance to the "NetCast Entertainment Access" family of features, which already includes access to hundreds of hours of Netflix, Roxio® CinemaNow®, and YouTube(TM) streaming content. Available later this month through a free automatic upgrade, consumers will be able to enjoy VUDU, as well as other exclusive entertainment options at the click of a remote.

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