sony_xqd_s_series_memory_card.pngSony's newest memory cards supporting the XQD™ specification are the fastest ever developed, with read and write speeds of 168 MB/s. The new "S Series" is perfect for professional photography applications where high performance and blazing fast image capture are critical, such as sports and live events.

Sony's S Series cards are based on the XQD memory card specification, which the CompactFlash Association approved and licensed as an open format. A unique controller and optimized flash memory enables high-speed data processing, resulting in faster write speed and performance that surpass the maximum interface speed of CF cards (167 MB/s). Transfer speeds may vary and are dependent on the host device.

The new cards are available in 32 and 64 GB capacities and expand Sony's XQD line, joining the acclaimed H Series, recognized by the Technical Image Press Association with a 2012 award for "Best Imaging Storage Media." The S Series demonstrates Sony's commitment to enhancing its XQD memory card line-up as users' needs evolve for high-end digital imaging.

"Professional photographers need to shorten their workflow - the time between shooting, processing and editing," said Viviano Cantu, Director of Consumer Media for Sony Electronics. "With transfer times up to 30% faster than even the fastest CF cards, the S Series gives new meaning to high-performance digital image capture, more than conventional CF can offer, for pro shooters and advanced photo enthusiasts."

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Plextor, a leading developer of high-performance digital storage equipment, announces the launch of its newest Solid State Drive (SSD), the M5S Series, featuring an enhanced and sustained read/write speed up to 73,000/70,000 IOPS. The M5S Series performs faster than its award-winning predecessors with overall enhanced performance. With its exclusive firmware technology, Plextor is proud to offer a consistent high quality and high-performance SSDs that will ensure the sustained optimal read/write speed after long periods of time and continued to excel in performances.

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Plextor’s M5S SSD features a sustained computing performance with its exclusive firmware technology, including Instant Restore, Global Wear Leveling, and Bad Block Management. Besides the sustained long-term high speed performance that greatly strengthens the efficiency of data transfer, Plextor exclusive technology also helps stabilize and improve the sustainability of its SSDs. The new-generation M5S also inherits True Speed, a Plextor’s exclusive high-speed sustaining and non-declining performance technology that featured random read/write speed up to 73,000/70,000 IOPS as well as the continuous read/write speed up to 520/390 MB/s. The M5S SSD can truly responds to the complex access environment of the computer and bring a superb computing performance under stable speeds.

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Western Digital, a world leader in external storage and connected home solutions, today introduced powerful new collaboration and file management features, including Dropbox integration, in the next generation of its popular WD 2go mobile app for their personal cloud products, the My Book® Live™, My Book Live Duo and My Net™ N900 Central HD router with storage.

WD's personal cloud products provide shared storage on the home network, letting customers centralize their important documents, photos, videos and music in one place as well as automatically backup all the computers in their home. With the WD 2go app customers can access and share that content from outside the home on their mobile devices.

The new version of WD 2go lets customers move, copy and share content between their mobile device, their Dropbox and their WD personal cloud – combining the benefits of personal and public cloud storage into one, easy-to-use app. For example, if a user has a small number of photos they want to share with their friends, they can copy them from their personal cloud into their Dropbox using the WD 2go app. But if they have a very large number of photos, or files that are too big for their Dropbox, they can use WD 2go to send a secure link to the files via email. WD 2go is available for iPad®, iPhone®, iPod touch® or Android™ compatible mobile devices.

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Unigen Corporation, a leading OEM designer and manufacturer of enterprise-grade flash storage, DRAM, and wireless communication modules, today announced the launch of its 6Gb/s mSATA and mini mSATA solid state drive modules for embedded applications.

The modules are available in three models. The Unigen Model 2202 and 2204 feature high random access performance, while Model 2512 is optimized for incompressible data or multimedia files such as video, image, and audio files. These new SSD modules will be available for shipment in August 2012.

With sequential read/write speeds up to 500 MB/s and 4K random read/write speeds up to 60,000 IOPS, the new mSATA devices will enable embedded systems to break through the bandwidth limitations imposed by 3Gb/s SATA and other often used solutions like USB or CompactFlash™ cards.

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Kingston Digital, Inc., the Flash memory affiliate of Kingston Technology Company, Inc., the independent world leader in memory products, today announced the second-generation of its popular DataTraveler® Locker+ secure USB Flash drive for consumers. The new, lower priced DataTraveler Locker+ G2 works interchangeably between Mac OS X and Windows systems and all data is secured with hardware-based encryption.

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Users simply setup a password upon first use for access and the drive is as simple as plug and play with no extra software or partitions needed. The DataTraveler Locker+ G2 also features a password manager that allows users to store names and passwords for up to 20 accounts. The stylish, durable metal casing also features a key loop for easy attachment to a backpack, briefcase or purse.

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wd_red_nas_hdd.pngWestern Digital, a storage industry leader, today announced the debut of WD Red NAS hard drives, an innovative line of SATA hard drives specifically designed for home and small office NAS (network attached storage) systems with one to five drive bays. Compatibility-tested with top NAS box manufacturers and optimized for power and performance, WD Red hard drives are now shipping in 3.5-inch 1 TB, 2 TB and 3 TB capacities.

The WD Red line features NASware technology, designed to improve reliability and system performance, reduce customer downtime and to simplify the integration process. This new product line addresses the unique environment of NAS and the growing demand for affordable, reliable and compatible storage that reduces customer total cost of ownership. WD Red hard drives also feature 3D Active Balance Plus, an enhanced balance control technology, which significantly improves the overall drive performance and reliability. In an exclusive for WD Red customers, WD is offering free premium 24x7 dedicated support and a three-year limited warranty.

The addition of WD Red expands WD's "Power of Choice" client hard drive solutions. WD recognizes that customers and their applications are diverse and they should be empowered to choose the drives that best suit their specific storage needs. With distinguishable colors, the "Power of Choice" storage solutions are clear and easy to identify: WD Blue (solid performance and reliability for everyday computing), WD Green (cool, quiet, eco-friendly), WD Black (maximum performance for power computing) and WD Red (home and small office NAS). The four colors enable quick selection of the best WD drive for customers' application or usage requirements.

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The Thecus users already know that their NAS devices give them the liberty to customize their storage experience to a level that is unmatched. Constantly up-dating their products, the storage expert follows the latest trends and makes sure their users gets to work with the best.

Following the hard drive disks market developments, Thecus never stop to test more brands and more types of drives every day. Already supporting 4TB drives since the beginning of 2012, the list of compatible 4TB HDD devices from Thecus has never been longer.

Including the famous TopTower series, Vision series and many more, the users can add the 4TB drives to practically every Thecus units, making the expansion of the user’s storage pool easier and cheaper. Storage capacity is what matters, and Thecus is making it possible by supporting hard disk drives up to 4TB.

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Digital Flex Media Inc., a leading manufacturer of CD replication, DVD replication, Flex-DVD replication, Anti-Piracy Disc Protection and other CD DVD duplication services, has launched an innovative line of Rub’n Smell Discs to help businesses, marketers and advertisers cost-effectively connect with and influence target markets in an extraordinarily powerful way.

Digital Flex Media Inc.’s Rub’n Smell Discs integrate a desired scent into the inks that cover the company’s CDs, DVDs, and Flex VCD DVDs. The scented varnish is transparent, activates when rubbed, dissipates in a few seconds, and can be re-activated any time for years to come. Smell intensity can also be modified by enlarging or reducing the physical size of the scented area.

Available scents include fresh fruit, flowers, various perfumes, coffee, pizza, chocolate, apple pie, and many others. Digital Flex Media can source new scents that are ideal for a particular product or campaign, or clients can supply their own fragrance oils (provided that they meet quality, composition and safety standards).

“All flavors come from smell, and smells alter and influence how we behave, the state of our mood, and even the kinds of thoughts we have,” commented Mohab Sabry, CEO of Digital Flex Media Inc. “Plus, smells typically have a certain feeling associated with them, and they’re more connected to our emotions and memories than any other sense. Given all of this, it makes total strategic sense why businesses, marketers and advertisers would want to engage target markets on the olfactory -- or sense of smell – level as much, or even more, than other traditional levels, such as visual, tactile and auditory.”

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Verbatim is unveiling the first Store ‘n’ Go Universal Storage Module (USM) Portable Hard Drive, a completely flexible and upgradable storage solution. The new Store ‘n’ Go USM can be connected using a choice of interface cables such as USB 3.0, FireWire or Thunderbolt™ or directly using the SATA interface. The new USM Hard Drive comes with a complementary USB 3.0 USM cable and is available now in retail stores.

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Verbatim‘s Store ‘n’ Go USM Portable Hard Drive provides the user with the maximum flexibility. When used as PC HDD storage, the USM can be connected in the same way as any standard external USB hard disk drive by using the included USB 3.0 cable. The optionally available FireWire800, eSATA and Thunderbolt™ cables provide the user with the possibility to choose between various other computer interfaces.

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Corsair, a worldwide designer and supplier of high-performance components to the PC hardware market, today announced the Force Series GS solid-state drives (SSDs). The new SSDs, which offer the fastest overall performance in Corsair's SandForce®-based lineup, will initially ship in capacities of 180GB and higher. As with other Force Series drives, the Force Series GS SSDs are based on the SandForce SF-2200 SSD Processor, but add toggle NAND flash memory to boost random write speeds up to an amazing 90,000 IOPs.

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The Force Series GS SSDs feature SATA 6Gb/s connectivity for compatibility and performance, TRIM support to maintain performance over time, and lower power operation for longer battery life. Their 2.5" form factor, combined with an included 3.5" adapter, allow easy installation into notebooks or into desktop PCs.

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