Microsoft has announced that logos promoting their HDi technology will soon appear on allToshiba HD DVD players. Universal and Paramount will also include the HDi logo on the packaging of HD DVD movie titles beginning in the fourth quarter of this year.

Microsoft Corp.today announced that its trademarked HDi(TM) logo will soon appear on allToshiba HD DVD players. In addition, Universal Studios Home Entertainmentand Paramount Home Entertainment will include the HDi logo on packaging forHD DVD movie titles beginning in the fourth quarter of this year. HDitechnology is Microsoft's high-performance implementation of theinteractivity layer for the HD DVD format, which has taken themovie-viewing experience to an entirely new level with such advancedfeatures as network connectivity and community scenarios. HDi is also atrademark of Microsoft, as recognized by the United States Patent andTrademark Office in its July 2007 notice of allowance for trademark.
If you'd like to read more, Microsoft's entire press release can be found here.