Target isn't the only retailer deciding to go promote Blu-ray in their stores. Video Business has reported that BJ's Wholesale Club has decided to drop HD DVD and will carry Blu-ray exclusively at all of its stores.
East Coast chain BJ’s Wholesale Club will drop HD DVD from its shelves and carry the Blu-ray Disc format exclusively by the fourth quarter, according to sources at the retailer and several Hollywood studios.

Sources said the chain will carry Blu-ray exclusively at all its 170 stores, although it continues to carry both formats on its Web site.
Toshiba better do something because if large retailers like Walmart or Best Buy follow this trend and decide to go Blu-ray, the format war is pretty much over. If you'd like to read more, the entire article can be found here. Add a comment
Good news for Blu-ray fans. Target has reportedly decided to promote the format through the upcoming holiday shopping season. According to an article by the Associated Press, Target stores will start selling the Sony BDP-S300 in October and will display Blu-ray titles from three studio at the end of aisles.
Target Corp., the nation's second-largest retailer, will start selling a Sony Blu-ray high-definition DVD player during the critical holiday shopping period and feature the player along with Blu-ray discs in store displays, dealing a potential blow to the rival HD DVD format.

The move, which the companies will formally announce Thursday, is another step in resolving a format war that has kept confused consumers from rushing to buy new DVD players until they can determine which format will dominate the market.

Target said it will sell the Sony (nyse: SNE - news - people ) BDP-S300 for $499 in October and display it along with Blu-ray DVDs from three studios, including Sony Corp. and The Walt Disney Co., at the ends of store aisles.
Take note that Target isn't exclusively Blu-ray. The company still sells Toshiba's HD DVD players on their website and the Xbox 360 HD DVD drive in stores. If you'd like to read more, the entire article can be found here. Add a comment
With Samsung's combo Blu-ray/HD DVD player hitting store shelves later this year, there has been a lot of speculation regarding its price. While some sources have stated that the BD-UP5000 would be priced at only $545, others have reported that it would cost $550 more than Samsung's single format Blu-ray player. Samsung has finally come out and announced the player's price. According to a blog post at CNET News.com, the BD-UP5000 will retail for $1,049.
Samsung announced final official details on two expensive Blu-ray players today, including the HD DVD-playin' BD-UP5000 we wrote about before, and a new home theater-in-a-box (HTiB) that incorporates a Blu-ray player, the HT-BD2. We're now told the BD-UP5000 will retail for $1,049, and the HT-BD2 will sell for $1,499. Both will ship sometime in the fourth quarter of this year, and will round out the company's five-model series of 2007 Blu-ray players.
The BD-UP5000 will reportedly feature ethernet and HDMI 1.3 ports, HQV video processing and the ability to output 1080p/24 video from Blu-ray discs. Oddly enough, it does not support 1080p/24 when playing HD DVD movies. If you'd like to read more, the entire blog post can be found here. Add a comment
Like Toshiba, Microsoft is doing their part to help promote the HD DVD format. The company announced today at Comic-Con that it will lower the price of the Xbox 360 HD DVD Player from $199 to $179. Anyone buying the player between August 1st and September 30th will also get five free HD DVD movies.
Today at Comic-Con International 2007, Microsoft Corp. announced it will lower the price of the popular Xbox 360 HD DVD Player from $199 to $179 ERP (United States only) starting Aug. 1, 2007, and will add five free HD DVD movies for anyone purchasing an Xbox 360 HD DVD Player between Aug. 1 and Sept. 30. In addition, Microsoft further solidified the Xbox 360 as the ultimate high-definition (HD) entertainment platform, with key announcements around the HD DVD launches of “300” from Warner Bros. Home Entertainment Group and “Heroes: Season 1” from Universal Studios.
The five free HD DVD movie promotion is very similar to the one Toshiba is offering. People buying the Xbox 360 HD DVD Player will be able to choose five HD DVD titles from a selection of 15 through a mail-in offer. Full details can be found here. Add a comment
Denon recently announced their new high end Blu-ray Disc player, the DVD-3800BDCI. This $1999 monster is the first player to feature support for BD-ROM Version 1.1 which, among other things, allows for playback of picture-in-picture content. The DVD-3800BDCI also features the Silicon Optix Realta chipset, which provides enhanced video performance with upconversion and IP scaling to 1080p.
Denon Electronics, a world leader in high-performance home entertainment products, today announced the upcoming introduction of two groundbreaking DVD products, the new reference-standard DVD-3800BDCI BD-ROM Profile 1 version 1.1 Blu-ray Disc Player and the DVD-2500BTC BD-ROM Profile 1 version 1.1 Blu-ray Disc Transport. The DVD-3800BDCI (SRP: $1,999) is the world's first BD-ROM Profile 1 version 1.1 Blu-ray Disc Player from a Blu-Ray Disc Association member featuring the acclaimed 10-bit Silicon Optix Realta chipset. It provides users with the highest resolution high-definition video available today via HDMI connection, as well as the ultimate in audio performance, including high-definition audio decoding and DDSC-HD audio output. The DVD-2500BTCI outputs audio and video signals and requires a connected audio/video receiver to do the decoding. Both BD-ROM Profile 1 version 1.1 Blu-ray units are slated to ship this fall.
As impressive as this sounds, it will be interesting to see how many people will shell out $1999 for the DVD-3800BDCI. If you'd like to read more, head on over to Gizmodo. Add a comment