Doug Carson & Associates, Inc. has announced that the first 3X DVD-ROM was cut using their equipment. A variant of the DVD-ROM format, 3X DVD-ROM supports UDF 2.5 and HD video, allowing the discs to be played back on an HD DVD player.
Doug Carson & Associates, Inc. (DCA) is proud to announce that the first 3X DVD-ROM disc was successfully mastered & replicated at Sonopress' North Carolina facility using DCA's MIS 8.5 DVD formatter software on January 17, 2007.

The title was produced through a partnership with Sonic Solutions, the leader in authoring products.

3X DVD-ROM is a variant of DVD-ROM, allowing for HD video & UDF 2.5 on the DVD format. 3X DVD-ROM discs are played back in HD DVD players. Several manufacturers are looking to 3X DVD-ROM as a low cost entry into the HD video market.
If you'd like to read more, DCA's entire press release can be found here.