The
Blu-ray Disc Association sent out a press release this afternoon, declaring victory over HD DVD as the high definition DVD format of
choice.
The Blu-ray Disc Association today declared its victory as the premiere high definition DVD format of choice. Debuted
to the U.S. market in June 2006, over 25 companies have released Blu-ray Disc products to date, including players, recorders,
high-definition computer drives, recordable media, PC applications, and announced almost 170 movie and music titles.
Driving
demand for high definition content, more than one million Sony PlayStation 3 (PS3) units, each featuring a Blu-ray Disc drive, were
shipped to the United States in 2006, from launch through the end of the year, as reported by Sony Computer Entertainment America (SCEA).
Demand for PS3 has been extremely high, and according to a recent SCEA survey of over 10,000 PS3 owners, 80 percent indicated they will
buy Blu-ray movies and 75 percent said they use the PS3 as a primary device for viewing movies.
It's going to be interesting
to see how the HD DVD Promotions Group responds to this. If you'd like to read more, the Blu-ray Disc Association's entire press
release can be found here.
