While the price of PC-based Blu-ray Disc drives have come down some, they're still aren't exactly cheap. Fortunately, more price cuts are on the way. According to DigiTimes, Sony NEC Optiarc's general manager expects the price of Blu-ray Disc drives to drop 50% by 2008.
By 2008, prices for Blu-ray Disc (BD) drives will drop 50% from current levels amid aggressive development by various related brands and makers, according to Shuji Minami, general manager, product business group of Sony NEC Optiarc. Minami also said the maker is not ruling out seeking new partners in Taiwan or placing more orders with existing Taiwan-based partners.

Demand for BD drives are expected to be driven by full high-definition (HD) demand for 19-inch-and-above LCD monitors and the new Vista operating system (OS) from Microsoft in 2007, Minami indicated.
Even if prices drop by 50%, we're still looking at drives costing $300-$500. If you'd like to read more, head on over to DigiTimes.