If you've been thinking about picking up one of Toshiba's HD DVD players, you might want to hold off a bit. According to High-Def Digest, the company plans to drop the price of its low end player, the HD-A2, to $399, making it cheapest stand-alone high-def solution on the market.
Continuing their aggressive push to lower HD DVD player pricing, Toshiba has announced they will reduce the cost of both of their first-generation decks beginning April 1st.

Beginning next month, the new prices will be as follows:

Toshiba HD-A2: $399 (previously $499)
Toshiba HD-A20: $499 (previously $599)

The manufacturer has also dropped the price of its current best-selling HD-XA2 second-generation HD DVD deck, which now retails for $799 (previously $999).
I'm not sure if cheaper players will give HD DVD the boost it needs, but its definitely a step in the right direction. If you'd like to read more, the entire article can be found here.

Edit: If you can't wait until April 1st, Amazon already has the Toshiba HD-A2 marked down to $357 with free shipping.