Panasonic has announced that it will be estabalishing a Blu-ray
testing center in Hollywood. To help accelerate the release of Blu-ray Disc titles, the facility will offer a number of services,
including content verification and playback testing.
Matsushita Electric Industrial Co., Ltd. (NYSE: MC - News) known for its
leading Panasonic brand, today announced that its U.S. subsidiary, Panasonic Corporation of North America, will establish a Panasonic
Hollywood Blu-ray Testing Center (PHBTC) within the existing facilities of Panasonic Hollywood Laboratory and start testing services
immediately.
Blu-ray Discs feature strong copyright protection technology, and conducting logical format verification of
entertainment content in replicated BD-Video discs requires technical sophistication. Until now there has been no testing service
available for content verification before disc replication although many in the motion picture industry expressed the need for a testing
center to provide such services, especially in the Hollywood area. The new Panasonic testing center, PHBTC, meets the industry's need
and is expected to accelerate the release of BD-Video titles by the motion picture industry.
If you want to read more,
Panasonic's entire press release can be found here.
