Nero has announced that Nero 7 Essentials is being shipped with ASUS's new LightScribe capable DVD writer, the DRW-1814BL. Here's part of their press release:
Nero, leaders in digital media technology, announced today that Nero 7 Essentials digital media software suite has been selected as the exclusive software package bundled with ASUSTeK's new DVD-RW drives sold worldwide, beginning with the DRW-1814BL LightScribe DVD-RW drive released today.

Nero 7 Essentials, a "one stop" digital multimedia solution, provides consumers with pre-mastering, recording, packet writing, and photo management applications. In addition, ASUSTeK drive purchasers will be offered a free 30-day trial of SVCD and DVD-Video playback, authoring, and encoding applications via download from www.nero.com.
Only a 30 day trial? That's pretty chintzy considering most drives come with some sort of DVD playback software. Anyway, if you'd like to read more, Nero's entire press release can be found here.