Moser Baer India Ltd., the global technology company, India has entered into an agreement with Corona Marketing Group for promoting its OEM and DataRight-branded Optical storage media products in North America. This makes Corona Marketing Group, a sales and marketing firm servicing IT and CE market segments, Moser Baer’s sales representative in the US, Canada and Mexico.
“Moser Baer has a dominant position in the global optical storage media business for CD, DVD and Blu-ray discs. As a result of our focus on technology and innovation, Moser Baer now offers blank media products with available unique features such as uniformed printing with no tonal variation, Aqua Shield water-proof coating and diamond finish that shows no burn marks.” says Vishal Nayyar, General Manager for International Business at Moser Baer. “We are pleased to have Corona Market Group representing us in the US, Canada and Mexico. With its expertise in working with Resellers in IT and CE industry, we believe this will enable us to expand our brand awareness and market share in North America.”
“Moser Baer optical storage media products are well-known among duplication/replication industry and private-labeled OEMs. Our partnership will allow Moser Baer to strengthen its presence in North America and expand its customer base into other key market segments.” says Cedric Tan, President of Corona Marketing Group. “We look forward to taking Moser Baer’s quality optical storage products to consumers through our extensive reseller networks of VARs, OEMs, distributors, retail chains, on-line retailers, mass merchandisers and system integrators.”
Optical media has been a reliable and popular storage solution for critical information. With proper care, optical media can keep the information safe for many years and is never subjected to mechanical failure. Optical media is an indispensable component and a cost-effective alternative in data storage systems of any size. Blu-ray discs are gaining market share with increasingly popular high-definition entertainment industry because of its high capacity and portability. Optical media will continue to evolve and reinvent itself for years to come.
