Sony Pictures Home Entertainment has announced that the Blu-ray version of Casino Royale is the first high-def title to ship 100,000 units. Casino Royale also holds the record for the greatest number of high-def copies sold in one day and is the first high-def film to debut on Amazon's top 10 sellers list.
Sony Pictures Home Entertainment (SPHE)'s blockbuster Bond title, Casino Royale, released March 13 on Blu-ray Disc, has hit the 100,000 units shipped mark and is setting records at retail for greatest number of high-definition copies sold in one day, it was announced today by SPHE Worldwide President, David Bishop. The title debuted in the top 10 on Amazon's DVD top-sellers list - a first for any film in high definition. The film's director, Martin Campbell, extolled the disc quality and commented, "It's just unbelievable. Clearly, it's fantastic. The comparison between standard def DVD and Blu-ray is quite stunning and quite transparent to the master. It's precisely what would make me want to buy a copy."
Since the November launch of Playstation 3, sales of Blu-ray titles have risen exponentially - a more than 700 percent increase. "As a point of comparison, the first DVD title to ship 100,000 units took approximately 11 months (Air Force One, in February 1998)," said Mr. Bishop. "Casino Royale on Blu-ray has done it in far less time and is clearly demonstrating the format's robust growth in the marketplace." Sony DADC has replicated more than two million Blu-ray Discs for Sony Pictures since the launch of the format.
SPHE plans to offer more titles on 50GB discs, including new releases like Rocky Balboa and The Pursuit of Happyness. More information, including a list of upcoming releases, can be found here.
