According to research done by the Santa Clara Consulting Group, the battle between Blu-ray and HD DVD will not impede the market. The group also expects sales to be nearly $2 billion in 2006 and more than $28 billion by 2010.
Paced by anticipated sales of blue laser players, game consoles, PC drives, and related media, the blue laser disc technology market is expected to exceed $28 billion in sales in 2010, according to Santa Clara Consulting Group (SCCG). Growth will be driven by six sub-segments, according to a report released today: Blu-ray and HD DVD Disc Technologies: Pursuit of a New Standard.

SCCG estimates that the game console segment, supported by sales of the PlayStation 3, will have the most important influence on the blue laser disc technology market, with more than half of the $2 billion in revenue for 2006. Content, including movies and games, will represent half of this market's revenues in 2010.
If you'd like to read more, the entire press release can be found here.