At a recent Tokyo news conference, Sony CEO, Howard Stringer, unveiled the company's new corporate strategy. Sony plans to raise its return on equity to 10 percent in three years which would bring its profitability closer to levels at Samsung. To do so, the company will improve the operations of its TV business and expand its PC, Blu-ray Disc-related products and component/semiconductor businesses. Sony also expects its game division to become profitable by the end of the fiscal year and will be launching a video distribution service on its PlayStation Network this summer.
Sony today presented a series of new initiatives designed to build on its previous three-year revitalization plan and to position the company as the leading global provider of networked consumer electronics and entertainment. In particular, the company will focus on strengthening core businesses, enhancing network initiatives and leveraging international growth opportunities to build for the future and drive further growth and profits. In addition, Sony announced the following key mid-term goals:
  • Expand our PC, Blu-ray Disc-related products and component/semiconductor businesses into “trillion yen businesses,” joining LCD TVs, digital imaging (digital cameras and camcorders), game and mobile phones and raising the total number of “trillion yen businesses” to seven.
  • Ensure that 90% of our electronics product categories are network-enabled and wireless-capable by the fiscal year ending March 31, 2011 (“FY2010”).
  • Roll out video services across key Sony products by FY2010, starting with the summer 2008 launch on the PLAYSTATION®Network.
  • Double annual revenue from BRIC (Brazil, Russia, India, China) countries to 2 trillion yen by FY2010.
It will be interesting to see if Sony can pull all of this off. If you'd like to read more, Sony's entire announcement can be found here. Add a comment

Imation sent out a press release this morning, announcing the availability of its new paperclip-sized Atom Flash Drive. The ultimate in data storage portability, the Atom measures less than 1.5 inches long and .5 inches wide, and weighs in at less than an ounce.

Imation Corp. (NYSE: IMN), a worldwide leader in removable data storage, continues to deliver the ultimate in flash drive technology and design with the availability of its smallest USB flash drive in the United States, the Imation Atom Flash Drive. Featuring a unique ultra-compact design, performance and high storage capacities, combined with password protection, partitioning software, and Windows(R) Vista ReadyBoost compatibility, the Atom Flash Drive is an essential and secure portable storage accessory for those transporting their digital life.

Roughly the size of a paperclip, the Atom Flash Drive is the smallest among Imation's flash drives, measuring less than 1.5 inches long and .5 inches wide, and weighing less than an ounce. The ultra-compact and unique design allows users to attach the drive directly to other mobile devices making it easy to manage and transfer digital files. A sleek black and aluminum finish make it a stylish and professional choice for professionals on the go.
The Imation Atom Flash Drive is available now in 1GB, 2GB, 4GB and 8GB capacities. Prices range from $17.99 to $99.99, based on capacity. If you'd like to read more, Imation's entire press release can be found here. Add a comment

CDRLabs has put together a brief review of Western Digital's new dual-disk storage system, the My Book Mirror Edition. Like the name suggests, the My Book Mirror Edition automatically "mirrors" your data between the two disks so that if one should fail, your data will remain safe. The My Book Mirror Edition also features a built in capacity gauge and with its fan-less design and GreenPower hard drives, it uses a third less power than other dual-drive systems.

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DigiTimes is reporting that Asustek's OEM contract with Pioneer will expire in July. Instead of renewing, Pioneer has been expanding the production capacity of two of its own factories in southern China. As a result, Asustek may close or sell off its optical disc drive business.
Asustek Computer's contract for OEM production of optical disc drives (ODDs) for Pioneer will expire in July 2008, and the Taiwan-based vendor of motherboards and PCs may dispose of its ODD business by closing the business unit or selling it, according to industry sources in Taiwan.

While Pioneer has been Asustek's largest OEM client of ODDs, the Japan-based vendor has been expanding its ODD production capacity at its two factories in Dongguan, southern China, the sources pointed out. In addition to half-height and slim-type ODDs, the two factories began to produce Blu-ray Disc (BD) Combo drives earlier this year, the sources indicated.
Lets hope that Asustek doesn't pull out of the optical disc drive business altogether. While some of their more recent drives have had their share of issues, they've come up with some pretty unique designs over the years. Anyway, if you'd like to read more, head on over to DigiTimes. Add a comment

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