Giving photo enthusiasts and professional photographers a new level of speed and performance, the new Sony XQD memory cards support the recently adopted XQD specification for high-speed, high-performance digital image capture.

Using the XQD memory cards, XQD compatible high-end DSLR (Digital Single Lens Reflex) camera users can capture up to approximately 100 frames in RAW format in continuous shooting mode. In addition to outstanding high-speed data transfer capability, the new cards are highly reliable to protect users' data and images.

"Advanced shooters want to capture the moment in the highest quality possible, and that often means dealing with massive files like RAW images," said Viviano Cantu , Director of Consumer Media for Sony Electronics. "Memory card technology has done a great job of keeping pace, but these new cards give an entirely new meaning to speed and performance."

The new Sony cards are based on the XQD memory card specification, which the CompactFlash Association recently approved and licensed as an open format. With its ultra high write-speed performance, and when using Nikon's new DSLR "D4," the XQD memory card can record up to approximately 100 frames in RAW format in continuous shooting mode.

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Lexar, a leading global brand of flash memory products, today announced the industry’s first 1000x memory card, the Lexar® Professional 1000x CompactFlash® (CF) card. The new card provides professional photographers and advanced photo and video enthusiasts with blazing-fast 150MB per second minimum guaranteed sustained read speed. The Lexar Professional 1000x CF card will be available in 16GB, 32GB, 64GB, and 128GB capacities, and supports the VPG-20 specification, meaning the card has been tested and guaranteed for professional video capture streams at up to 20MB per second, ensuring professional-quality video at high frame rates with no dropped frames.

In addition, the Lexar Professional 1000x CF memory card helps accelerate the digital photography workflow, helping clear the camera’s buffer for uninterrupted shooting and quickly transferring images and video from the memory card to the computer, when paired with a UDMA 7-enabled reader such as the Lexar Professional USB 3.0 Dual Slot Reader. For additional information about the Lexar Professional 1000x CF card, visit www.lexar.com.

Pioneer Electronics (USA) Inc. today unveiled the BDR-XD04, the world’s smallest and lightest BD/DVD/CD portable burner supporting BDXL currently available. The ultra-compact clamshell type drive can read and write to all BDXL disc formats including BD-R triple-layer 100GB media, BD-R quad-layer 128GB media, and BD-RE triple-layer 100GB media, as well as conventional Blu-ray™ discs (single-layer 25GB media and dual-layer 50GB media). The portable device, measuring only 5.2” (W) X .55” (H) X 5.2” (D) and weighing a mere 8.46 ounces, also features PowerRead, PureRead2+, Auto Quiet mode and the ability to be powered directly via USB.

The BDR-XD04 also includes CyberLink® software, enabling users to watch standard Blu-ray and Blu-ray 3D titles, and author high-definition Blu-ray Disc content or standard-definition DVD content.

“As the popularity of drive-less ultrabooks continues to rise, the BDR-XD04 becomes the ideal accessory because of its compact size and portability,” said Steven Cohn, director of Optical Sales for the Home Electronics Industrial Department at Pioneer Electronics (USA) Inc. “There’s a growing need for a drive that’s highly transportable for playing CDs, DVDs and Blu-ray discs, as well as for storing valuable personal files on a secure, removable medium.”

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Crucial, a leading global brand of memory and storage upgrades, today announced the Crucial Adrenaline Solid State Cache Solution for enhanced PC performance. Comprising a 50GB Crucial m4 SSD, a 3.5" adapter bracket, and software, Crucial Adrenaline intelligently places, or "caches," the most frequently needed files on the SSD and keeps less frequently used files on the hard drive. The combination of a cost-effective, high-performance SSD with an existing hard drive provides users with the best of both worlds: SSD-like performance with the high capacity offered by a traditional hard drive, all at an affordable cost. 

"Many PC users are reluctant to give up their high-capacity hard drives for the performance of a solid state drive," said Robert Wheadon, worldwide senior product manager, Crucial. "Crucial Adrenaline offers these consumers an affordable bridge between hard drives and solid state drives, so they won't be forced to choose capacity over performance, or vice versa."

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