ADATA Technology, a leading manufacturer of high-performance DRAM modules, NAND Flash products, and mobile accessories is pleased to announce the launch of the ADATA UV350 USB flash drive. The UV350 flash drive features an understated, elegant look with a capless design that does away annoying caps. A hanging hole at the end makes for easy attaching to keychains and lanyards for excellent portability. The drive comes with up to 64GB of storage space and USB 3.1 for hassle-free storage of photos, music, video, and everything else.

adata UV350 64gb

Elegantly Styled, Easy to Carry
The glossy surface finish of the UV350 is stylish and elegant, and along with a tail-shaped hanging hole, it presents a refined and understated design that's ideal for the busy business professional. The hanging hole lets users easily fasten it to just about anything ultimate portability. What’s more, with a capless design, fumbling around with and misplacing annoying caps is a thing of the past.

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optiarc ssdOptiarc, Inc., best known for its professional line of optical disc drives, has entered the world of digital flash storage with a new line of high-grade Solid State Drives (SSD). The Optiarc VP Series SSD focuses on protecting data integrity to safeguard the user’s vulnerable content by protecting against cell corruption and permanent fatal errors, ensuring the user will be able to maintain their content indefinitely.

Data retention has become an integral concern in the flash storage industry. As the capacity continues to increase with advanced 3D NAND flash memory technology, currently utilizing 96-layer memory cells, SSD manufacturers are able to increase flash memory storage while decreasing the device's physical footprint. The problem is that 3D NAND cells are built vertically in strings, meaning a defect in a single cell will most likely negatively affect the performance of the entire cell string. This minor contamination could lead to massive failure potentially causing total data loss.

“Given that SSD offers higher performance with less power consumption than a standard magnetic hard drive (HDD), plus capacities are increasing while costs are decreasing, SSD are becoming the de facto hard drives, for personal computers,” declares Ryan Swerdloff, VP of Sales and Marketing. With more people using SSD as their primary hard drive, these SSD will contain both the user’s operating system as well as their personal data. If that SSD were to irretrievably fail, the user could lose content that is extremely valuable and irreplaceable.

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wd purple qd312 microsdWestern Digital Corp. today unveiled the new Western Digital WD Purple SC QD312 Extreme Endurance microSD card for designers and manufacturers of AI-enabled security cameras, smart video surveillance and advanced edge devices that capture and store video at higher bit rates than mainstream cameras.

According to IHS Markit, global shipments of professional video surveillance cameras are expected to grow from 127 million to over 200 million between 2017 and 2022, and those with on-board storage are expected to grow by an average of approximately 19 percent per year1.

With the migration to 4K and higher video resolutions, and the introduction of more smart cameras with built-in AI and improved local processing capabilities, surveillance cameras need to be able to store both video and raw data to facilitate these AI capabilities. As a result, storage with higher capacity, more intelligence and greater durability is increasingly required.

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QNAP Systems, Inc. (QNAP) today launched the TR-002, a 2-bay hardware RAID expansion enclosure that can be utilized as a NAS storage expansion solution, and also as hardware RAID storage for Windows/macOS/Linux computers and NAS. The TR-002 connects to a PC/NAS via USB 3.1 Gen.2 Type-C and provides a dependable storage solution for various user requirements.

qnap tr 002 RAID expansion

The TR-002 supports individual, JBOD and RAID 0/1 storage configurations. QNAP NAS users can use the TR-002 with their NAS to set RAID parameters and create a storage pool by using the “Storage and Snapshots” app within QTS. Alternatively, the TR-002 can be used as an external storage device for the NAS. Windows, macOS and Linux users with limited storage upgrade options can also use the TR-002 as an expansion unit, and a dedicated QNAP External RAID Manager utility (for Windows and macOS) can help them view disk health, change RAID configurations, check logs, and update the firmware of the TR-002.

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Razer, the leading global lifestyle brand for gamers, today announced the Razer Ripsaw HD, an external multi-platform video capture card with full HD capture and 4K throughput for a high definition streaming and gameplay experience.

razer ripsaw hd

High-quality recording and broadcasting with the Razer Ripsaw HD

The Razer Ripsaw HD is a compact external capture card with pro-grade features to meet the demands of broadcasters requiring high frame rate, detailed footage and crisp audio. Capturing video in Full 1080p HD at 60 frames per second, the Ripsaw HD is designed for super smooth gameplay recording and live streaming.

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If you aim for the top, don’t skimp on your SSD drives! Check out Apacer’s brand-new AS2880P4 M.2 PCIe Gen3 x4 SSD, which boasts stronger-than-ever performance at reasonable price. This SSD now brings reading/writing speeds of 3,200/2,000MB/sec and 360,000 operations per second (IOPS) within easy reach of eSports players! NVMe 1.3-compliant, the AS2880P4 uses the latest 3D NAND TLC technology to make it an ultra-compact, high-capacity that frees up space for you to further modify and expand your gaming devices. Its max capacity of 480GB makes it perfect for hardcore eSports players, post-production CAD 3D modeling designers, and users demanding high speed and high capacity!

apacer AS2280P4 pcie ssd

The AS2280P4: astonishing power with a friendly price tag
The M.2 PCIe Gen3 x4 is definitely the top choice for high performance demands in ultra-thin notebooks, high-power computers, e-sports consoles, mini-PCs, and embedded devices. As a trend-defining SSD brand, Apacer has led the global market with its groundbreaking PCIe Gen3 x4 NVMe 1.3 SSD and is now writing history again with its successor, the brand-new AS2280P4!

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Today at the 2019 NAB Show, LaCie, the premium brand from Seagate Technology, announced two new storage solutions for creative professionals and prosumers. The new LaCie Rugged RAID Shuttle and LaCie 2big RAID build on the brand’s record of efficient preservation of high-value, high-resolution digital imagery through the capture, edit, distribution, and archiving workflow.

lacie rugged raid shuttle

Digital transformation in the media and entertainment industry has led to rapid data growth. In fact, according to a recent IDC whitepaper sponsored by Seagate, the media and entertainment (M&E) datasphere – the amount of data created, captured or replicated across the globe – is expected to grow at a 25% compound annual growth rate (CAGR) from 2018 to 2025.

For 30 years, LaCie has helped creative professionals from production houses to hard-core hobbyists manage their data and the new LaCie Rugged RAID Shuttle and LaCie 2big RAID offer two new solutions to easily share, manage, and keep data secure.

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Today, Sony announced two new external SSD drives, the high-performance SL-M series and the standard compact SL-C series. These external SSD drives boast ultra-toughness, high-speed, hardware encryption and new utility software features aimed at photographers and videographers providing them the peace of mind to know that their data is safe even in challenging environments. The SL-M and SL-C’s high speeds enable quicker workflow when processing, editing, duplicating and storing data.

sony sl c sl m ssd

Toughness when you need it

The SL-M series and SL-C series both feature an innovative one-piece aluminium body with an omni-directional shockproof construction that provides the user with a sense of security when it comes to storing data. With an IP67 rating, both series are dustproof and waterproof and feature a USB Type-C port that is waterproof even without a sealing cap. Data is also protected even if dropped in up to 3 feet of water. These external SSD drives are highly durable and can withstand pressure of up to 6000kgf and bending of up to 2000kgf meaning that the user need not worry about carrying alongside other, heavier equipment. Additionally, the SL-M series and SL-C series are impact proof, withstanding drops from up to 9 feet.

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Lexar, a leading global brand of flash memory solutions, today announced the new Lexar® Professional SL100 Pro Portable SSD.

Lexar SL100 Pro ssd

The Lexar Professional SL100 Pro Portable SSD features a stylish brushed aluminum finish and comes in a conveniently small, slim size that makes it easy to slip in your pocket and go. It’s the perfect companion to accompany you across any terrain as it’s drop-, shock-, vibration-resistant and comes with DataVault™ Lite software, an advanced security solution with 256-bit AES encryption to help protect your essential files against corruption, loss, and deletion. Primed for power, the SL100 Pro has superior performance on the go, with speeds up 950 MB/s read and 900 MB/s write making it up to 2x faster than the SL100. It also features a USB Type-C port that enables the users to store and share quickly with USB 3.1 speeds.

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g technology armoratd portable hard driveWestern Digital Corp. has expanded its line of rugged products to include the new G-Technology-branded ArmorATD portable hard drive, an ideal drive for enthusiast and professional photographers and videographers seeking to protect their photo, video and audio files. Whether shooting on-location in the Moab desert, or working on edits during a morning subway commute, the ArmorATD drive is designed for content creators and audio/visual enthusiasts who want an all-terrain solution for moving and carrying their valuable media and data. With triple-layer shock protection, water/dust-resistance, and crush-resistance, they can be confident in their storage device during transit.

“As a documentary filmmaker my passion is telling stories. I enjoy immersing myself into the story, the characters, and the locations. I work with a lot of professional surfers and shooting in the ocean is honestly my happy place! Since I work outdoors so much, I need a hard drive that is rugged enough to go with me. I rely on features like water-resistance and durability to give me the reassurance that my shots are effortlessly backed up to the drive,” said Aaron Lieber, G-Technology G-Team ambassador. “What I love about the new G-Technology ArmorATD drive is its scalability. It is built tough enough for a professional but also great for a beginner who needs a reliable storage solution to keep up with their adventures.”

The ArmorATD drive is stylish and compact with its metal design and rubberized bumper. It can be tossed around in a canvas camera bag, or a fine-leather briefcase with ease. The new drive offers affordability, durability and reliability when it comes to taking content on the go.

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