In an exceptional blend of data protection, portability and simplicity, Toshiba has unveiled the newest addition to its Canvio line of portable hard drive solutions – the Canvio Basics Portable Hard Drive family for the PC. Developed with ultimate usability in mind for the everyday consumer, the Canvio Basics requires only a single step to start saving and transporting important files: Plug it in. With no necessary software to install and available with 320 gigabytes (GB), 500GB, or 750GB of storage space, the Canvio Basics offers a hassle-free, high capacity storage solution right out of the box.

“With the Canvio Basics line, we wanted to bring an effortless digital storage solution to the masses,” said Manuel Camarena, product manager for consumer storage at Toshiba Storage Device Division. “This new drive offers a sleek solution with plenty of storage capacity for the growing amount of digital content, from photos and videos to music and documents. The Canvio Basics is a convenient and versatile choice for anyone who needs the peace of mind that comes with high capacity portable external storage.”

The Canvio Basics’ one plug ease-of-use is complemented by the drive’s stylish design, courtesy of a glossy black finish and soft, rounded edges. Despite its light weight and diminutive size, the Canvio Basics hits above its weight when it comes to keeping files safe. An Internal Shock Sensor, Ramp Loading Technology, and a three year Limited Warranty combine for added peace of mind whether going from the dorm to the lecture hall, the home office to the conference room, or wherever else the Canvio Basics is needed.

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Designed to address the explosive worldwide demand for digital storage, Seagate today launched the world’s first 1.5 terabyte (TB) 2.5-inch portable external drive. Available immediately, the new 1.5TB FreeAgent® GoFlex™ ultra-portable drive delivers an all-in-one, technically advanced solution to help store, share and enjoy libraries of digital content in one’s preferred medium—whether on a Mac or PC, or a television, at home or on the go. With 1.5TB of capacity people can now store and carry up to 60 HD movies, 750 video games, thousands of photos or countless hours of digital music.

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“Today’s announcement is a ‘triple-crown’ of consumer technology—packaging record breaking capacity, blazingly fast USB 3.0 connectivity and the bonus of movie entertainment—making the 1.5TB GoFlex™ ultra-portable drive an unprecedented and innovative solution,” said Darcy Clarkson, vice president of Global Retail Sales and Marketing for Seagate. “Bringing this solution to market on the heels of our 3TB GoFlex™ Desk drive and the Momentus® XT solid state hybrid drive is proof of Seagate’s continuing technology leadership and tradition of setting storage industry milestones.”

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Today’s consumers are looking for simple technology solutions that allow them to swiftly and safely back up their ever-growing digital photo collection. With a quick, one-time software installation, the Memorex Mirror for Photos external hard drive automatically backs up photos when connected to the computer without having to open numerous settings, dialogs or having to navigate multiple menus.

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Mirror for Photos is a fast, smart and maintenance-free method of backing up photos and takes the guesswork out of protecting one’s precious memories. Its built-in software automatically runs each time the device is connected to a PC or MAC, finds photos and backs them up. This eliminates the hassle of manually backing up photos each time they are uploaded on a computer. A unique monitoring feature detects when new photos are present and reminds the user to connect Mirror for Photos.

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Imation Corp., a market leader in data storage, expanded its award-winning Apollo family of external hard disk drives (EHDD) to provide leading-edge technology, professional design and stylish value for portable and desktop storage.

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The updated Apollo line delivers solutions ranging from personal to professional use, updated designs and next-generation software that simplifies, automates and personalizes backup for up to two terabytes (TB) of data. In addition, the portfolio’s flagship drive, the Apollo Expert D300, employs leading-edge USB 3.0 technology to move data up to 10 times faster than USB 2.0-based drives.

“The explosion of large multimedia files, such as high-resolution photos and video, and the fact that even small businesses can be data-intensive, means households and businesses need to capture and save more digital information than ever,” says Jason Elles, global brand leader for Imation. “Whether they’re seeking exceptional value or high speeds, using a drive personally or professionally, or backing up their desktop or managing data on the go, there’s an Apollo external hard drive to utilize.”

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Seagate today announced that its groundbreaking Momentus Self-Encrypting Drive, the world’s first laptop hard drive with built-in encryption to protect against unauthorized access to information on lost or stolen mobile computers, has secured FIPS 140-2 certification from the U.S. National Institute of Standards and Technology (NIST).

The key government certification clears the way for deployments of Momentus Self-Encrypting Drives (SEDs) by all U.S. and Canadian federal agencies, many state and local governments, and regulated industries such as healthcare, finance and defense required to use FIPS-certified gear to help protect sensitive data on PCs and computer networks. Many utility, education and transportation entities also have adopted the FIPS (Federal Information Processing Standard) 140-2 standard to lock down confidential information. Foreign governments in addition to Canada also recognize FIPS-validated products. The Momentus SED is the first hard drive with native encryption to earn the FIPS certification.

“The FIPS 140-2 certification exemplifies Seagate’s commitment to security standards that enable the widespread adoption of encrypting hard drives for laptops and other computers as the explosive growth of laptop PCs puts more sensitive personal and business information at risk,” said Dave Mosley, executive vice president of Sales, Marketing and Product Line Management at Seagate. “Today’s NIST approval gives our system builder and end-user customers the peace of mind that Momentus ® Self-Encrypting Drives deliver the full power of government-grade security.”

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LaCie today announced the availability of the first RAID storage solution to incorporate the new USB 3.0 technology – the LaCie 2big USB 3.0. In addition to the 2big USB 3.0, LaCie also announces the availability of its award-winning single-disk professional solution with a USB 3.0 port – the LaCie d2 USB 3.0.

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Developed for professionals who require high capacity and fast transfer speeds, the LaCie 2big USB 3.0 offers the highest performances ever achieved in a USB 3.0 external storage solution, up to 205MB/s – setting a new standard in the market.

The LaCie 2big USB 3.0 is available in up to a 4TB capacity, allowing users to store and transfer large files without waiting. In fact, you can transfer a 50GB Blu-ray disk in less than five minutes, which is six times faster than USB 2.0. The 2big USB 3.0 is backward compatible with USB 2.0, making it dependable for transfers with any workstation.

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Sharkoon equips another product from its inventory with a SuperSpeed port: Also the Rapid Case drive enclosure for 2.5" SATA hard drives is available with USB 3.0 access and thus available with data rates up to 5 Gbit/s.

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Sharkoon now has nine comprehensive Rapid Case series models aimed at users searching for beneficial and solid external hard drive enclosures for daily use. The sturdy aluminum housings are ideal for flexible data transfer, disk use is completed within a few simple steps. The Rapid Case 2.5" USB 3.0 provides space for 2.5" SATA hard drives with a maximum overall height of 9.5mm, and is quickly and easily connected via USB 3.0 to a PC or Notebook. The Plug&Play housing dimensions are 123 x 78 x 11 mm with an empty weight of 70 grams; the colors black, red and blue are available to own. In shipping you will find a brief instruction manual, screwdriver, a 100 centimeter long USB 3.0 cable (Plug A / Mini USB 3.0) and a transport bag.

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LaCie debuts today sleek USB 3.0 hard drives for your desktop or pocket – the LaCie Minimus and LaCie Rikiki USB 3.0. Proving size does matter, LaCie delivers the industry’s fastest transfer speeds at 5Gb/s in its ultra-small Rikiki form factor – perfect for users that refuse to sacrifice performance for mobility; and the LaCie Minimus – for users that enjoy their terabytes as much as desk space.

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Complementing their remarkably small sizes, the Rikiki and Minimus hard drives are encased in sturdy brushed aluminum for an elegant aesthetic appeal. The aluminum offers resilience from blunders, improved heat dissipation, and is fully recyclable.

Designed to be simple from the inside out, the Rikiki and Minimus come with LaCie’s Software Suite to ensure seamless setup and backup support for Mac or PC. Additionally, each product comes with 10GB of Wuala online storage so you can securely store and share files online.

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Toshiba Europe GmbH today announced its new HD multimedia storage drive, the STOR.E TV+. It stores multimedia content up to 2 Terabytes and serves as a media hub in the living room that allows to stream content to connected devices with a resolution of up to 1920x1080p (Full HD) and can work indepently, without the need of a computer. Thanks to its broad range of connectivity options, the STOR.E TV+ easily connects to your home network. It also supports a wide selection of latest media formats and can handle almost any multimedia files. The STOR.E TV+ will be available during the third quarter of 2010 throughout Europe, Middle East and Africa.

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"Today an external multimedia hard disk drive is capable of acting as much more than simply as a backup and storage device for digital content. It is also able to serve as a media hub for the home that controls multimedia streams between connected devices", says Marco Perino, General Manager Digital Life Products and Services. "This truly adds value as it allows to view footage captured in nearly any format on a TV without need of tedious transcoding on a PC."

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Today, LaCie announces the smallest 1TB hard drive in metal – the LaCie Rikiki Go. Measuring a mere 155cm3, its high capacity and portability make it a perfect companion for keeping your digital world close at hand.

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Outfitted with an embedded USB 2.0 cable, Rikiki Go connects instantly with your PC or Mac®. Simply remove the cable and plug it in – you're ready to store and share your favorite media with high–speed performance. Additionally, the Rikiki Go is encased in sturdy aluminum, giving it a resilient form factor that protects your media from everyday blunders.

Rikiki Go comes with a simplified software suite for quick setup and easy–to–use backup management, enabling complete configuration in just a few clicks. It also offers USB Boost software for enhancing speeds up to 33% (Windows® only). Completing the software offering, the Rikiki Go comes with an additional 10GB of Wuala Secure Online Storage.

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