wd_blue_5mm_1.pngWD, a Western Digital company and world leader in storage and connected-life products, today announced it is shipping the world’s first ultra-slim 2.5-inch, 5 mm hard drives and solid state hybrid drives (SSHD) , which are designed for integration into the slimmest devices and space-constrained computing environments. With 500 GB of storage capacity and models with high performance-enabling solid state hybrid drive technology, this slim product line helps to address the tradeoffs system designers often make between capacity, physical size and performance.

“With the launch of our new WD Blue 5 mm ultra slim hard drives and our WD Black SSHD products, currently shipping to OEMs, WD is delivering to our customers a variety of solutions that maximize storage capacity and volumetric efficiency, as well as performance and system responsiveness, for consumers,” said Matt Rutledge, vice president of WD’s client computing business unit. “Our engineering team took a clean-sheet approach with 5 mm to deliver an ultra-thin hard drive that enables a world of possibilities and applications for mobile computing and beyond.”

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WD, a Western Digital company and a world leader in storage, today announced a new 3.5-inch SAS hard drive solution for legacy datacenter storage systems with the release of the WD XE, 2.5-inch, 10,000 RPM SAS hard drive, now available mounted in a 3.5-inch WD performance adapter. Shipping immediately, the WD XE hard drives provide best-in-class performance, low power consumption, and an easier upgrade path for existing 3.5-inch storage systems.

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While demand for 3.5-inch, high-performance enterprise-class hard drives slows, a need remains for an alternate high-performance storage device as a transitional solution for legacy systems. WD XE hard drives offer best-in-class sequential performance and provide a compelling upgrade for datacenters migrating away from legacy drives nearing end-of-life.

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Silicon Power, the world’s leading provider of memory storage solutions today unveils an ultra slim portable hard drive – Diamond D20. The all new D20 is built in a light-weighted and ultra slim design for easy carrying and fits perfectly in your pocket. Featuring a solid aluminum metal structure with unique carbon-like texture, D20 creates a new sense of digital fashion trend, ideal for those who looking for storage on the go.

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Unlike a traditional hard drive with rigid angles, the SP Diamond D20 is surrounded with curved edges for easy storage. With the solid aluminum metal structure and the anti-scratch surface, SP D20 can make you free from worrying about fingerprints, scratches or dents when carrying it around. Coated in contrasting colors of black and white, the D20 is elegantly simple and exquisite.

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Today, at the NAB Show in Las Vegas, LaCie announced it has the largest range of Thunderbolt solutions certified for use with Thunderbolt equipped Mac or PC. As the preeminent provider of Thunderbolt peripherals, LaCie is the only manufacturer to ensure five products in its Thunderbolt Series are compatible with Mac OS X and Windows 7 and 8 computers.

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Intel's Thunderbolt certification program is a thorough process put in place to ensure an optimal end user experience with both Mac and PC. As a result, LaCie ensures its Thunderbolt product family offers universal compatibility and delivers reliable performances up to 800MB/s for the most challenging media applications.

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G-Technology, a leader in delivering premium storage solutions for audio/video production, photography and the creative professional market, announced today the first solutions in its new Evolution Series family – the G-DOCK ev with Thunderbolt, and the G-DRIVE ev and the G-DRIVE ev PLUS external hard drive modules with USB 3.0. Together, they provide quick content transfers for photography, 2K and 4K digital cinema workloads with easy storage expansion, high performance and high reliability in a user configurable solution. The G-DOCK ev with Thunderbolt is the only two-bay solution with interchangeable and rugged storage modules that have the flexibility to be taken into the field and used as true standalone external drives.

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Whether in the field or in the studio, the Evolution Series design allows for various storage system configurations, including JBOD, RAID 1 (redundancy), RAID 0 (performance) or used as standalone external drives modules to meet the most demanding digital content workflow and data management needs. As capacity or performance needs grow, simply expand and scale by using more high-capacity, high-performance external hard drive modules with the same docking station for quickly creating camera card backups, easily separating and organizing projects, shuttling dailies or proxies, or delivering final work to clients.

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G-Technology, a leader in delivering premium storage solutions for audio/video production, photography and the creative professional market, announced today its new G-DRIVE PRO with Thunderbolt, a compact, desktop external hard drive that delivers hard drive capacity with SSD-like performance, taking full advantage of the speed and power of Thunderbolt. Leveraging G-Technology's well-known G-DRIVE design, the new G-DRIVE PRO with Thunderbolt delivers sustained data transfer rates of up to 480MB/s, which is up to three times faster than standard 3.5-inch desktop external hard drives. The broader creative professional market now has access to an extremely high-performance, high-capacity and portable editing solution for maintaining 2K and 4K¹ workflows.

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New high-resolution media formats and related files sizes require massive storage and faster data transfer rates to efficiently edit and distribute content throughout the workflow. For example, an uncompressed 2K digital video format consumes more than one terabyte (1TB) per hour and requires approximately 305 megabytes per second (MB/s) sustained throughput for smooth editing with no dropped frames. These high-resolution video formats, along with the rising popularity of higher megapixel DSLR cameras that shoot professional 2K video, has created a need for a new high-performance storage solution designed to meet the needs of today's digital content creators.

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Maxell Corporation of America introduces the Multi-Interface External Hard Disk Drive (HDD), which has been specifically designed to address the large files associated with HD environments, including audio/video editing, digital photography, and animation. Part of Maxell's Professional Plus series of professional-grade storage media, the Multi-Interface HDD provides video, broadcast, and post-production professionals with the capacity, durability, and overall performance necessary to easily and cost-effectively archive and back up HD, 3D and other large files.

Maxell offers Multi-Interface HDD in three capacities – 1TB, 2TB, and 3TB. To accommodate large files and ensure high transfer rates, the Multi-Interface drives support USB 3.0, eSATA, Firewire 400, and Firewire 800, and has a hot plug and play function for simple connection. It spins at 7200 RPM and has at least 16MB of cache. The drives support Apple Mac OS X 10.5 (or later), Microsoft Windows Vista 7, 8, and Windows Server 2003, 2008.

"High definition and 3D have created an archiving and backup challenge for video, broadcast, and post-production professionals," said Patricia Byrne , senior marketing manager for Maxell. "Our introduction of the Multi-Interface External HDD provides professionals with a means to reliably, quickly, efficiently, and cost-effectively transfer HD files and footage."

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Seagate Technology plc, a worldwide leader in storage solutions, today announced it is the first hard disk drive manufacturer to ship two billion hard disk drives (HDD)—a staggering number fueled by the explosive demand for storage from mobile applications, cloud infrastructures, social media, business applications and a wide variety of consumer markets. A testament to the pivotal role played by storage in today’s digital world, it took Seagate 29 years to reach one billion units shipped and just four years to reach the second billion milestone.

“This is truly an impressive accomplishment and I am proud to lead this company as we celebrate this success,” said Steve Luczo, president, CEO and chairman of Seagate. This achievement is a testament to the commitment of our employees whose relentless dedication and personal pride continue to be the fabric of this company.”

Digital content demand continues to stem from a wide range of sources, including social media and mobile devices, fueling the need for storage. Analysts estimate that over 4 billion hours of user-generated content is watched each month on YouTube alone. While user generated high-definition camcorder video, still pictures, and smartphone clip sharing storage needs are expected to quadruple from 2013 to 2015.

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seagate_sshd.pngBuilding on the momentum of its current line of solid state hybrid drives (SSHD), Seagate Technology plc today announced it will begin shipping its third-generation of SSHD products. Featuring the Seagate Laptop SSHD, 7mm-high Seagate Laptop Thin SSHD designed for the thinnest and lightest laptops in the industry, and the all-new Seagate Desktop SSHD, the line of drives will deliver blazing-fast performance and high-capacity at an affordable price.

Boasting solid state drive (SSD) like speed and hard disk drive capacity, the new Seagate Laptop and Laptop Thin SSHDs are the most affordable way to increase your laptop performance. With storage performance up to 40 percent faster than previous generations, the Laptop and Laptop Thin SSHDs can add as much as 30 percent to total system performance – regardless of the processor inside the system. These products also enable system builders to build high-performance, high-capacity systems, including new thin and light laptops, at mass-market price points.

Seagate SSHD technology is up to 5 times faster than a standard 5400RPM notebook hard drive. Boot a laptop in less than 10 seconds with the powerful combination of Windows 8 and SSHD technology. In fact according to PC Mark Vantage tests every action related to getting information from storage is faster— booting, loading files and applications, and running computer-based tasks.

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Patriot, a global pioneer in high-performance memory, NAND flash, storage, and mobile accessories today announces the next generation in its ecosystem of wireless storage solutions, the AERO wireless mobile hard drive.

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Load up, go mobile, and share. With the ever expanding tablet and smartphone landscape, the AERO is the definitive mobile storage solution that allows you to take your full media collection on the go and stream to any tablet, smartphone, or laptop. The Patriot AERO truly lets you share content to your mobile devices like never before, even if you don’t have access to the internet or cloud storage.

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