Lexar, a leading global brand of flash memory products, today announced the new Lexar Multi-Card 25-in-1 USB 3.0 Reader, a versatile, all-in-one solution for quick and reliable file transfers from 25 of the most popular memory card formats. The reader provides five slots compatible with popular card formats such as CompactFlash, Secure Digital, including newly added support for Secure Digital Extended Capacity (SDXC) cards, Mobile, Memory Stick and xD-Picture cards. The reader is also backwards compatible with USB 2.0 ports, can read multiple cards simultaneously, and provides card-to-card file transfer. For additional information about the Lexar Multi-Card 25-in-1 UB 3.0 Reader, visit www.lexar.com.

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“The Lexar Multi-Card 25-in-1 USB 3.0 Reader is an excellent choice for anyone with various memory card formats looking to quickly and easily transfer multiple files,” said Manisha Sharma, director of product marketing for cards, Lexar. “Over the years, consumers have upgraded their cameras and photography equipment, leaving them with a variety of card formats. Because this reader is compatible with multiple variations of cards, consumers can now shoot a whole vacation or sporting event using all of their devices knowing they’ll be able to quickly transfer and manage their photos and videos when they get home.”

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lexar_professional_400x_256gb_sdxc_uhs-i.pngLexar, a leading global brand of flash memory products, today introduced the industry’s first 256GB Secure Digital Extended Capacity (SDXC) UHS-I memory card, the Lexar Professional 400x SDXC UHS-I card. The Class 10 card leverages the SD 3.0 specification to dramatically accelerate workflow and allows photographers to capture, store, and transfer a large number of high-quality photos and extended lengths of 1080p full-HD and 3D video with a minimum guaranteed sustained read transfer speed of 60MB per second. When paired with a compatible card reader, such as the Lexar® Professional USB 3.0 Dual-Slot Reader, the Professional 400x SDXC card quickly and reliably transfers images and video from the memory card to the computer.

“Professional photographers and videographers are being tapped to capture more HD video, in addition to still photos, when out on assignment. These new demands often leave them with less time and resources to shoot,” said Manisha Sharma, director of product marketing, Lexar. “High-performance, high-capacity cards like this one enables these photographers to gain back time normally wasted on changing cards or transferring images.”

“By utilizing Micron’s industry-leading, 128Gb, 20nm NAND flash memory process technology, Lexar is the first to market a 256GB SDXC card,” said Wes Brewer, vice president, products and technology for Lexar. “Using a combination of creative die-stacking techniques and uniquely engineered firmware in our UHS-I capable controller, we were able to design and produce this product sooner than our competition. With the introduction of this product, we have achieved the optimal blend of price and performance desired by our retail and non-retail customers.”

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Mach Xtreme Technology Inc., a worldwide leader in top performance, high reliability and user-friendly designed PC components, today unveiled ES Series USB 3.0 SLC flash drives. The MX-ES is the most compact extreme performance SLC USB 3.0 flash drive on the market and will be available in worldwide retail and e-tail starting Thursday, September 20th.

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The MX-ES USB 3.0 Series utilizes top quality Single Level Cell (SLC) NAND to offer extreme performance and longer endurance over Multi-Level Cell (MLC) NAND, which is typically used in other USB 3.0 pendrives. Changing the NAND components from MLC to SLC significantly increases the performance and longevity of MX-ES flash drive. These USB 3.0 flash pendrives are much more durable and reliable and are built to endure severe operating environments such as extreme cold and hot temperatures, continuous vibration, high shock impact, intensive read-write cycles etc. Such features are essential to users that require a more robust and rugged digital storage option to ensure repeatable and reliable operation. With powerful SLC flash and proven design; the MX-ES Series drastically outperforms standard MLC-based pendrives.

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Silicon Power, the world’s leading provider of memory storage solutions today launches the new Slim series 7mm 2.5” SSD for the new generation of ultra slim notebook. Built in a slim and stylish enclosure, the new SSD unleashes the full potential of the 6Gbps SATA III interface to further expand computing experiences and mobility.

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Unlike the standard 9.5mm SSD, SP Slim series features a new slim 7mm form factor for easy integration into the latest mobile computing platforms. Presented in a chic aluminum metal body, the Slim series SSD perfectly complements Ultrabook in design, and its impressive transfer rates make it the ideal SSD upgrade solution. Powered by the latest SandForce technology, SP Slim series can significantly reduce boot time, quickly load applications and provide higher reliability and durability over traditional hard drive.

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Monster Digital, a leading innovator and developer of advanced memory and storage solutions, is broadening its selection of Solid State Drives (SSD), making it easier for just about anyone to adopt leading-edge SSD technology with its new ultra-high speed “Daytona Series” Solid State Drives. The 2.5” Daytona Series SSDs are conservatively rated with 550/515 read/write speeds, 60k IOPS, are over provisioned for extended reliability.

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Packaged in a super thin 7mm universal fit stainless steel case, they are available as bare drives in capacities of 90GB, 120GB, 240GB and 480GB for suggested retail prices of $99.99, $109.99, $229.99, and $479.99 respectively. Monster Digital Daytona Series bare drives are available now on Amazon.com, at Fry’s Electronics and PC Mall.

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apacer_cfast_memory_card.pngWhen it comes to the ever-evolving core technologies of embedded systems, data transmission efficiency and speed are the main targets for improvement. Apacer, one of the world’s top ten PC SSD manufacturers, has introduced a new CFast memory card to support the SATA II 3Gb/s high-speed transmission mode. After winning customers’ favor, Apacer has now upgraded the capacity and speed of their industrial CFast memory cards. Additionally, these cards come in MLC solutions and support extended operating temperatures.Apacer’s latest industrial CFast card, features a peak reading speed of 160MB/s, breaking the speed limits of the CF cards currently used by industrial enterprises. This speed is three times faster than typical industrial CF cards, dramatically promotingfile transmission efficiency, making itone of the best storage solutions for high performance computing systems.
                        
The CFast cards newly launched by Apacer are based on the V1.0 CFA standard. It combines the Form Factor of existing CompactFlash cards with the adoption of the 7pin SATA signal, 17pin power supply, and reserves additional space for special functions. Thus, the read/write speed is boosted up to 160/140 Mbytes per second, realizing the transmission efficiency of a SATA interface. Whether using industry-level, highly-reliable SLC chips or cost-effective MLC solutions, Apacer’s CFast cards always boast a resistance to extended operating temperatures (-40°C to 85°C), and are available in capacities of 64GB(SLC) and 128GB(MLC), satisfying the requirements of large capacity and high-efficiency embedded high-performance computing systems.

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transcend_128gb_sdxc_card.pngTranscend Information, Inc. (Transcend), a worldwide leader in storage and multimedia products, today announced the company's first 128 GB SDXC memory card. Perfect for consumers who need vast storage space and high-speed performance, Transcend's new 128 GB Ultimate Series Class 10 SDXC cards boast an incredible amount of storage capacity for extended Full HD video recording, and help improve camera response with ultra fast transfer rates up to 22 MB/s.

To meet the increasing capacity demands of professional-quality photos and videos, Transcend's SDXC cards provide an enormous 128 GB of storage space. Each 128 GB SDXC card can store a full 32 hours of 1080p High-Definition footage (based on 1920 x 1080 9Mbps H.264 AVC compression) or over eight thousand high-megapixel RAW images (based on 14 MB total size), eliminating the need to pause and switch memory cards during recording sessions or photo shoots. Additionally, with the use of the exFAT file system that supports files larger than 4 GB, today's professional photographers and videographers can enjoy prolonged periods of burst-mode shooting and nonstop 1080p HD or even 3D video recording.

Optimized for use with today's high-performance equipment, Transcend's Ultimate 128 GB SDXC cards fully comply with the SD 3.0 Class 10 speed rating, which guarantees write speeds of at least 10 MB/s. However, thanks to their use of premium quality NAND flash chips, these cards can achieve extraordinarily fast read/write speeds of up to 22/16 MB per second. This not only allows users of digital single lens reflex cameras (DSLR) and HD camcorders to easily capture fast-moving subjects in stunning detail, but also greatly reduces wait time when copying, saving or uploading stored content.

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adata_dashdrive_choice_uc500.pngADATA Technology Co., Ltd. today announces the launch of the DashDrive Choice UC500 USB flash drive. This latest USB 2.0 interface entry offers a distinctive design as well as striking colors, once again, demonstrating ADATA’s determination and ability in bringing style and flair to the realm of digital storage.

The 50 x 19 x 11 mm (LxWxH) DashDrive Choice UC500 sports an attractive curved bottle shape, with color choices of golden champagne and sparkling red. The glossy metal exterior adds durability to the eye-catching design allowing users to carry their ‘memories in a bottle’ with confidence and pride. The UC500 is small and is easy to carry with an integrated strap hole for use with a keychain or lanyard. The sliding type USB connector eliminates the need for a cap. Capacities of 8, 16, and 32 Gigabytes ensure ample storage space for treasured personal data.

After announcing the company’s new product family in June, ADATA has moved quickly to release products that embody speed and portability signified by the DashDrive name. Products in the DashDrive Choice group showcases the industry’s most elegant designs, and are targeted towards fashion-conscious users who see the purchasing of digital accessories as an opportunity to make a personal style statement.

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apacer_ah135_usb_flash_drive.jpgPeople always crave for a peace of mind to balance their busy life. Apacer converts such passion for the nature into the design by launching AH135 flash drive. It captures the image of a tree— reminiscent of swaying trees and lush leaves — and shows respect for the nature. Tiny as a key, AH135 features the advanced COB technology as well as a metallic touch. Certified with Grade 7 standard of IEC 60529 (IPX7), AH135 boasts the waterproof function, striking a perfect balance between technology and nature.

AH135 captures the image of a tree embracing the breeze. The metallic branches display the strength of a solid tree trunk and the beauty of its fine lines. The shape of hollowed-out leaf conveys richness of leaves and reminds people of sunshine gleaming through the treetops and casting a shadow onto the ground. “We try to use a simple image to show how beautiful a tree is,” Grace Lo, Associated Vice President of Apacer Commodity Business Unit said, “despite the compactness, users can imagine vividly the beauty of breeze blowing through the trees and the vitality of flourishing leaves.”

Delicacy comes from details. AH135 is made of zinc alloy, presenting boutique-like quality and touch. More than an aesthetic design, the hollowed-out look of AH135 can not only be used as grommets for users to attach a bracelet or strap but fit ergonomic concept with increased surface friction for easier plugging/ unplugging.

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owc_mercury_accelsior_pcie_controller_card.pngOther World Computing today introduced the OWC Mercury AccelsiorM, a Mac and PC-bootable, fully supported PCIe controller card that accepts any standard 50mm mSATA Solid State Drive. By utilizing the fastest data interface available in a Mac Pro or PC—the PCIe slot—the Mercury AccelsiorM can offer data transfer speeds that exceed 3Gb/s SSDs….up to 380MB/s.

As easy to install as a memory module, yet robust enough to handle the rigors of professional multimedia production environments, the half-height AccelsiorM card is the clear choice for Mac Pro and PC owners who desire the maximum performance from their 3G data bus-based machines. Waiting for I/O-intensive apps like Photoshop, Final Cut Pro, or Avid Pro Tools to render, capture or process will become a distant memory; business critical applications are given an instant boost; and game level loading, object streaming, and save times can be reduced for more play time and less waiting.

The OWC Mercury AccelsiorM PCIe controller card is AHCI compliant, so no drivers are required for a truly Plug and Play performance-boosting solution. Besides having the ability to turn a computer into a speed demon, this high-performance PCIe controller card is the only Mac-bootable, Mac supported card available.

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