Memorex announced a new DVD±RW drive with 8x DVD+R and DVD-R writing speeds and 4x DVD-RW and DVD+RW rewriting speeds.
Memorex Delivers True 8X8 DVD Recording in Latest Dual Format Drive
Fastest DVD Recorder Provides Precision Recording Technologies and Feature-Packed Software Bundle
SANTA FE SPRINGS, Calif., Dec. 2 /PRNewswire/ -- Memorex delivers cutting-edge DVD recording yet again with the launch of the Memorex True 8X(TM) 8X8 Dual Format DVD recorder. Featuring true 8X burning for the first time in retail, Memorex leads the industry in offering the most complete dual format DVD drive featuring the fastest speeds, precision recording technologies and the market's most comprehensive software bundle.
With the launch of its new True 8X, Memorex goes beyond existing 8X recorders to deliver true 8X write speeds on both DVD+R and DVD-R discs. Existing competitor 8X DVD drives use a process commonly known as "overburn" to stretch 4X technology and 4X media limits. This process pushes the power of the drive's laser to its limits through firmware modification, bypassing the specified tolerance levels of the hardware components to deliver 8X DVD recording.
"Memorex continues to push DVD recording to the extreme," said Allen H. Gharapetian, vice president of marketing and product development. "We are using the latest recording specs from both the DVD Forum and the DVD Alliance to deliver what is by far the fastest and most compatible multi-format CD and DVD drive available today. With our True 8X DVD recorder, consumers can be assured that our newest DVD drive is also the most reliable one, thanks to our decision not to rely on overburning to achieve 8X recording speed."
Memorex based its True 8X 8X8 drive on the award-winning Memorex 4X4 Dual-X drive, recently named a 2003 PC Magazine Editors' Choice; a PC World Best Buy; and a PC World Editor's Pick.
The Memorex drive is packed with an impressive list of seventh-generation, precision DVD recording technologies -- compared to second- or third-generation technologies in competing units -- assuring consumers the utmost in performance with each high-speed burn. These features include:
* State-of-the-art technology that continually stabilizes the drive and reduces the effects of vibrations caused by improperly balanced discs during high-speed recording and playback.
* Significantly better overwrite performance than previous benchmark DVD recorders, thanks to an industry leading defect management system that allows discs to be rewritten many times over without causing a degradation of disc quality or sacrificing write performance.
* A liquid crystal tilt mechanism that provides accurate and reliable operation during both recording and playback with discs that have uneven curvature or thickness.
* A 60,000-hour MTBF -- nearly 20 percent better than the average competing drive -- and a 2MB buffer that ensures the even flow of data when writing to DVD discs. A buffer underrun protection system also ensures uninterrupted recording and perfect discs.
The stylish silver and black True 8X drive also writes to CD-R discs at 40X; rewrites DVD+RW discs at 4X, DVD-RW discs at 4X and CD-RW discs at 24X; and reads DVD-ROM at 12X and CD-ROM at 40X speeds.
Continuing with its tradition of providing a complete, all-in-one solution, Memorex's retail package for the True 8X DVD drive comes with everything necessary for easy installation and immediate use. Memorex bundles an award-winning digital media software suite with every True 8X DVD recorder, providing consumers with a complete software solution that makes it easy to create Hollywood-style DVD movies, convert old VHS tapes to DVD, edit and save precious digital photos, and store data and audio files. This complete software suite includes many extras that provide advanced video and photo editing capabilities, as well as several DVD authoring features that enhance the experience of making movies on PCs.
The package also includes Memorex DVD media, an illustrated guide for vertical or horizontal installation, an easy-to-follow hardware and software manual, connection cable, and a hardware set including audio cable and fastening screws.
Pricing and Availability
The Memorex True 8X 8X8 Dual Format DVD recorder will be in stores in early January 2004 at a suggested retail price of $249.99. Memorex optical storage products include toll-free technical support and a limited one-year warranty.
Is it live or is it Memorex?
Memorex Products, Inc. is the industry sales and marketing leader of digital media, optical storage, media accessories and computer input devices. Since the early 1970s, Memorex has been one of the most widely recognized and respected names in the consumer electronics industry. Today, it is a dominant brand in CD and DVD media, optical drives, Flash memory, Flash drives and computer accessories. Memorex is headquartered in Santa Fe Springs, Calif. For more information on Memorex Products, Inc. or its products, please call 562-906-2800, or visit the company's Web site at
www.memorex.com.
Memorex and the Memorex logo are trademarks of Hanny Magnetics (B.V.I.) Ltd.
All other trademarks and registered trademarks are the property of their respective companies.
. Plextor and NU Tech claim 60,000 hours (POH), Liteon 70,000 hours (Life). So if the average is 50,000 hours, there must be several 8x drives with only 40,000 hours of hot air. I can just guess that 'POH' (Power on hours) and 'Life' mean 'switch it on and do not use it too often'.
