Anyone buying a DVD drive can choose the bezel colour from the usual options of silver, black and beige. Some manufacturers put all three bezels into their retail boxed products.
Many people today, investing in a Blu-Ray drive will be fitting it in a Media Centre computer. There are hundreds of HTPC cases out there, designed to complement the style of your AV equipment. AV equipment is invariably silver or black. So where are all the silver-bezelled Blu-Ray drives? All I can find are black or beige and what kind of tasteless individual is going to build a beige HTPC?
You would think that for the high prices, which Blu-Ray currently commands, the manufacturers could throw a couple of additional bits of silver plastic in with the deal. Why are their marketing people so clueless?