The Chinese-language newspaper Economic Daily News recently reported (via DigiTimes) that Lite-On has been developing Blu-ray Disc players and plans to begin production in the third quarter of 2009. Instead of selling them under their own brand, Lite-On will initially focus on production for ODM clients and may supply BD player loaders instead of finished products.
Lite-On IT, the largest Taiwan-based maker of half-height optical disc drives (ODDs), has been developing Blu-ray Disc (BD) players and plans to kick off volume production in the third quarter of 2009, according to the Chinese-language newspaper Economic Daily News (EDN).
Lite-On adopts BD pick-up heads supplied by Hitachi and chipsets by MediaTek, aiming to minimize the production cost of BD players to reach a retail price of US$150, EDN pointed out.
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